Executive Web Builds
Sell this page when the buyer needs premium website systemization but is not yet at the full Prime + satellites authority network. This is the cleaner ladder for a main site build: Signature Launch, Authority Build, and Executive Platform.
This is the ladder for buyers who need a stronger main site now and may grow into larger authority systems later.
Cross-check this contractor page against the live public service page here: https://skyesol.netlify.app/services/webbuilds/executivewebbuilds
How to position this lane
Signature Launch
Use for cleaner launches, first serious site rebuilds, and smaller buyers who still need premium delivery.
Authority Build
Use when the current site is limiting conversion and trust but the buyer is not ready for a $45K+ main-site push.
Executive Platform
Use when the founder or company needs a polished command surface with more depth, stronger delivery, and room to scale.
Exact upfront math
| Tier | Client Deposit | AE Upfront | Typical Fit |
|---|---|---|---|
| Signature Launch · $12,500 | $3,125 | $1,437.50 | Solo operators, local businesses, and proof-first buyers who need a clean main site. |
| Authority Build · $22,500 | $5,625 | $2,587.50 | Businesses outgrowing brochure sites and needing stronger trust + conversion structure. |
| Executive Platform · $45,000 | $11,250 | $5,175.00 | Founders, firms, and regional companies that need serious polish and stronger delivery depth. |
Targeting examples
High-end local contractor
Strong word-of-mouth, weak site, inconsistent lead quality. Needs a serious main site without jumping into the larger orbit build.
Likely close: Authority Build.
Your upfront: $2,587.50.
Founder-led advisory practice
Needs a polished authority surface, stronger service pages, and a site that can support future content motion.
Likely close: Executive Platform.
Your upfront: $5,175.00.
Premium startup launch
Needs a premium main site now, not a large authority network yet. Wants good structure and a cleaner investor/client impression.
Likely close: Signature Launch or Authority Build.
Your upfront: $1,437.50 to $2,587.50.
How to bridge this into a bigger sale
Expansion lane 01
Main site first, then add Executive Authority satellites when the buyer wants more ranking gravity and controlled backlink density.
Expansion lane 02
Main site first, then add Ops Beacon for local signal production and monthly reputation/content motion.